Guided by Clarity. Driven by Growth.
For centuries, sky lanterns have symbolized guidance, clarity, and elevation. Released into the night sky, they remind us that even in uncertainty, light reveals the path forward.
Sky Lantern provides fractional CRO leadership and revenue advisory services that help organizations align strategy, sales execution, and systems.
Growth isn’t about luck or guesswork. It comes from structure. When strategy, systems, and leadership operate together, momentum builds naturally.
That is where Sky Lantern works best. We partner with leadership teams to design and operate the revenue systems required for sustainable growth.
Our approach blends fractional CRO leadership, revenue strategy & business advisory, and custom revenue initiatives to create lasting impact:
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Align revenue strategy with execution
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Install systems that support pipeline visibility and forecasting discipline
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Strengthen leadership accountability across the revenue organization
Many companies struggle with growth not because they lack ideas, but because their revenue systems lack structure. That is the role of a Chief Revenue Officer. Through fractional CRO leadership, Sky Lantern helps organizations build the systems required for predictable revenue growth.
Turning Strategy Into Results
Sky Lantern exists to help leadership teams translate strategy into measurable revenue performance.
Our work focuses on three areas:
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Align revenue strategy with execution
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Strengthen leadership accountability
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Build scalable systems that support predictable growth
We help organizations bring clarity to complex growth challenges.
Matt Gerding, Co-Founder & Principal
Matt has spent three decades helping organizations build the systems required for predictable revenue growth.
Since starting his career in 1995, Matt has led revenue growth initiatives across technology, franchising, and enterprise services. His expertise spans building global partnerships, implementing scalable customer relationship management (CRM) systems, and aligning sales and marketing strategies to deliver measurable results. Throughout his career, Matt has focused on building the systems behind predictable growth, including CRM strategy, sales process design, and leadership operating cadence.
Matt combines technical acumen with a passion for people. He has helped organizations accelerate sales cycles, unlock data-driven decision-making, and transform managers into resilient leaders. Through Sky Lantern, Matt channels his experience and vision into one mission: helping businesses rise higher with clarity, strategy, and sustainable growth.